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Tourism and Hospitality

It’s the most wonderful time of the year. Check out what you can expect for the 44th annual parade, taking place Thursday, Dec. 4.
Whether you’re looking for a charming bungalow or a stylish mid-century modern stay, Lakeland’s short-term rentals offer something for everyone looking for a staycation.
Dining in Lakeland is always a fresh experience, with new restaurants popping up all the time — and more on the way.
Whether you’re an annual customer or looking for the first time, check out these pies you can bring to Thanksgiving made fresh by local bakers.
Be a tourist in your own town. Get out and try these 11 fantastic tours of Lakeland and beyond to learn something new.
In need of a one-day getaway? We’re sharing our readers’ favorite things to do, see, and eat in towns within a quick drive of Swan City.
If you recently retired and are looking for things to do, this guide will help you make the most of your newfound time in Lakeland.
Ring in the season with a trip to one of these fall-exclusive spots for the whole family.
Directly north, east, south, and west of LAL, cities across the world await.
It’s your party and you’ll enjoy these deals if you want to.
Explore the leading economic drivers in Lakeland — from exciting, new technology to top leaders in growing and distributing delicious eats.
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You won’t find an official Turkey Trot in Lakeland, but there are plenty of fun runs and nearby races to break a seasonal sweat.
Here’s a list of local restaurants open on Thanksgiving.
The rebuilt store includes 55,701 sqft of space for shopping, dining, and relaxing. Scroll through photos from opening day.
Take a look inside the Ludd M. Spivey House, formerly home to Florida Southern College’s president who made a historic impact on the campus.
Over the next 10 days, we’re launching a reader-driven campaign to sustain what we do best.
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
The Lakeland Margarita Society hosts the Margarita Ball every November to raise money to provide Christmas gifts for local children.
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When times are tough, Lakelanders join together to help neighbors in need. Here’s how you can help local food banks and food distribution programs through donations and volunteer work.
Help the Community Redevelopment Agency update the plans for its three core areas by sharing your feedback.