Tourism and Hospitality

Dining in Lakeland is always a fresh experience, with new restaurants popping up all the time — and more on the way.
Here’s the deal — the thrift and vintage shopping scene is stellar in Swan City.
It’s the most wonderful time of the year. Check out what you can expect for the 44th annual parade, taking place Thursday, Dec. 4.
Whether you’re looking for a charming bungalow or a stylish mid-century modern stay, Lakeland’s short-term rentals offer something for everyone looking for a staycation.
Whether you’re an annual customer or looking for the first time, check out these pies you can bring to Thanksgiving made fresh by local bakers.
Be a tourist in your own town. Get out and try these 11 fantastic tours of Lakeland and beyond to learn something new.
In need of a one-day getaway? We’re sharing our readers’ favorite things to do, see, and eat in towns within a quick drive of Swan City.
If you recently retired and are looking for things to do, this guide will help you make the most of your newfound time in Lakeland.
Ring in the season with a trip to one of these fall-exclusive spots for the whole family.
Directly north, east, south, and west of LAL, cities across the world await.
It’s your party and you’ll enjoy these deals if you want to.
More from LALtoday
Airbnb released its travel trends predictions for the year — here’s how you can take part, starting in Lakeland.
Has anyone seen Frosty? He was around here somewhere...
From lifting weights and personal training to dance fitness and spin classes — we’ve rounded up 25+ gyms and fitness offerings around Swan City.
We compiled all of the feedback from our Giving Campaign to learn what readers love most and want to see more of in our newsletters. Here’s a peek at what they said.
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
Some gifts don’t fit under the tree — make a lasting impact by giving your loved ones a giftable experience instead of a physical present.
What were the top things you ate, drank, and did in 2025? We’re sharing editor and reader picks for you to try in the new year.
From airport news to real estate, these are the top stories our readers loved most this year.
As Lakeland continues to grow, we’re keeping an eye on upcoming developments and recently opened businesses.
Your favorite hangouts can be just a hop, skip, and a jump away from this rare condo listing in downtown Lakeland.