Project Prom: Helping Polk students celebrate safely

Find out how students can get free formal wear by signing the Project Prom pledge to stay sober.

The entrance of the Project Prom store, with racks of formalwear inside and volunteers assisting shoppers in a bright, welcoming space.

Step inside and cue the classic rom-com makeover montage.

Photo by LALtoday

Tickets, dresses, tuxedos, corsages, hair + makeup, limousines — the cost to attend prom adds up quickly. But thanks to Project Prom, Polk County high school students can get formal wear for free, with one requirement that could make a big difference.

Project Prom is an initiative of InnerAct Alliance’s UthMpact coalition, which educates teens on making healthy decisions when it comes to alcohol, tobacco, and drugs. We stopped by its pop-up store at the Lakeland Square Mall, which was packed with teens trying on clothes and volunteers restocking shelves.

A group of UthMpact members wearing matching Project Prom shirts pose in front of racks of prom dresses at the Project Prom store.

Members of the UthMpact Leadership Program spend nine months learning about local government, business, and health — plus, they run the Project Prom store.

Photo by LALtoday

UthMpact members Addison Dhue and Delaney Pieske showed us around the racks of sparkly dresses and sharp suits — plus the perfect accessories to pull the look together — all available for free. They said it stays busy on shopping days, but they have plenty of donated items to choose from.

When they’re ready to check out, teens don’t have to swipe their parents’ credit cards, but instead show a PCPS student ID. So, what’s the catch? They just have to sign a pledge to celebrate the evening safely. The wall behind the register was full of pledges to stay sober on prom night and to encourage friends to make safe decisions as well.

A close-up of prom dresses on a rack with a Project Prom tag that reads: "This item is Free! BE DRUG FREE TOO!"

Students can find current trends and classic styles — all at no cost.

Photo by LALtoday

Project Prom is open on select Saturdays during prom season each year. Don’t miss its final two shopping days of the season on March 29 and April 5. The store is open from 11 a.m. to 4 p.m. near Dillard’s.

More from LALtoday
Take a self-guided tour of these new construction homes Saturday, April 25-Sunday, April 26 + Saturday, May 2-Sunday, May 3, 11 a.m.-5 p.m.
City commissioners and staff will meet to discuss long-term plans and departmental updates. Here’s how to join in person or online.
Wellness
These local healthcare developments and programs will have you getting well soon. Read on to see what’s planned for a spot near you.
Let your curiosity bloom at one of these nearby gardens with walking paths, historic trees, and family activities.
Will we achieve this lofty goal? Lace up your sneakers and go for a walk with us.
Finding our next read and supporting local independent book sellers? We’re in.
See this expert team of pilots at their airshow performances in Lakeland.
Take our word for it — these are the activities, exhibits, and stops we wouldn’t miss at Florida’s largest aerospace expo.
It’s more than just big planes and huge crowds. This aviation extravaganza raises funds for local aviation education — here’s how much.
As Lakeland continues to grow, we’re keeping an eye on upcoming developments and recently opened businesses.