Sponsored Content
Business

Business Beat: How this local family business got the tire rolling

August 1, 2023 • 
Bank of Central Florida
Sponsored by
Bank of Central Florida’s VP Commercial Relationship Manager, Dawn Lyons, smiles with Business Owner, Matt Wade.

Bank of Central Florida’s VP Commercial Relationship Manager, Dawn Lyons, with Business Owner, Matt Wade.

Photo provided by Bank of Central Florida, Member FDIC

Lakelander Matt Wade owns Day and Night Tires, a family business that services tire retreading. Located here in Swan City, Matt works with distributors across the nation to retread + sell new tires for major truck fleets.

Since Matt joined the team 35 years ago, the company has expanded substantially, and today retreads tires for massive operations like the US Postal Service + Amazon.

Read on to see how this local entrepreneur got his start.

Day and Night Tires: Then and now

More from LALtoday
A hand holds a "Strawberry Season Passport" listing various local farms in front of the Parkesdale Farm Market storefront.
Business
Explore Central Florida’s best berries with Strawberry Season Passports
Did you get your hands on the popular Strawberry Season Passports before they sold out? If not, no worries — just follow along with our editor’s tasty travels.
January 20, 2026
 · 
Connor Jacobson
A crowd sits in camping chairs watching fireworks over Lake Mirror during Red, White & Kaboom Lakeland event. Trees and street lights block part of the view.
Events
Don’t miss these top Lakeland events happening all year long
We’ve got the ultimate list of Lakeland events you don’t want to miss out on each year. Mark your calendar for these community celebrations.
January 16, 2026
 · 
Connor Jacobson
A red mocktail topped with fruit and a paper umbrella
Food
Where you can find buzz-free beverages, or mocktails, in Lakeland
Shaken or stirred? Either one works, as long as it’s zero-proof. Check out this list of alcohol-free cocktails — mocktails — in Swan City.
January 14, 2026
 · 
Rilee Delgado
Gillian Fazio beside her mural "Oranges"
Culture
Lakeland artists to host Color Wave Walls mural festival
Learn how artists Gillian Fazio and Katerina Santos plan to drench Lakeland in color through its first-ever mural festival, and how small businesses + muralists can get in on the artistic action.
January 13, 2026
 · 
Connor Jacobson
A group in Star Wars costumes posing with R2-D2
Events
Get nerdy with it at Central Florida Comic Con
Prep for the convention with events, guests, and exhibitions we wouldn’t miss.
January 13, 2026
 · 
Connor Jacobson
A hand holds a square plate of green tea-flavored shaved snow dessert topped with strawberries, almonds, and condensed milk
Food
Sweets meet stories at Vampire Penguin, Lakeland’s newest dessert cafe
With a Victorian vibe and shaved snow desserts, Vampire Penguin could become your newest downtown haunt.
January 12, 2026
 · 
Connor Jacobson
Exterior shot of Pressed Books & Coffee
New to Lakeland
40+ reads written by Lakeland authors
Whether you’re looking for your next leisure read, a book for the whole family, or a thrilling fictional novel, we’ve got a list of books written by local authors in Lakeland.
January 12, 2026
 · 
Staff
The counter inside a Raising Cane's restaurant, with a large plush dog wearing sunglasses sitting on top.
Food
Lakeland’s ultimate restaurant wishlist
We hear readers’ hopes for future Lakeland eateries all the time. Now, we’re compiling them all into a restaurant wishlist to see which foodie dreams come true.
January 8, 2026
 · 
Connor Jacobson
Lake Mirror at dusk with the Lakeland skyline in the background.
City
See Lakeland’s top rankings on nationwide lists from 2025
From improving quality of life to wins for local businesses, find out how Lakeland measured up in last year’s rankings.
January 8, 2026
 · 
Connor Jacobson
An Avelo Aircraft sits on the tarmac with the word "Avelo" painted on its side
Travel and Outdoors
More Avelo flights, planes coming to LAL
Avelo Airlines announced plans for two additional aircraft at its Lakeland International Airport base, as well as more flights on its schedule.
January 7, 2026
 · 
Connor Jacobson