Introducing Daily Conversations
Good morning, Lakeland.
We’re reaching out this morning to officially launch a seemingly small, but hugely impactful change to our daily newsletter: Conversations.
What’s changing? You see, traditionally, we’d be kicking off this section of our newsletter with a piece of original content, that would fill you in on things like where to take your kids on the weekend or a guide to help you better understand our local government structure.
We still plan on creating fun and informative pieces of local content, but today, we shift our focus to creating a real dialogue with our community (yea, that’s you). By creating conversations rather than content, we get to talk with you– not at you– each morning.
What does that mean? Our goal will be to kick off our newsletter with a conversation around a locally relevant topic. This is a two-way street– so we’ll be giving you an opportunity to vote, reply, comment and even test your knowledge on the conversation of the day.
Ready? Since today’s conversation is all about getting our readers involved, we want your feedback.
Now that you’ve seen how this will work, be sure to check out “The Wrap.” In “The Wrap,” we’ll share feedback we received from our daily polls + quizzes (like the one you took today), give you the opportunity to share + rate the newsletter as well as easily reply to our team with your comments.
Thanks again for being a part of our community. We’ll be back on Monday with a fully stocked email and a new conversation.
