Plus, scream into the void.
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84º | 0% chance of precipitation

Sunrise 7:33 a.m. | Sunset 6:50 p.m.


Ready to rack up some deals?

A large Nordstrom Rack shopping bag is held up in the foreground, with the storefront and a blue inflatable arch in the background.
Rack joins a slew of other new clothing stores at Lakeside Village, from Amelia Paige Boutique to J. Crew Factory. | Photo by LALtoday
Today’s the day — Nordstrom Rack opens its highly anticipated Lakeside Village location this morning. We visited the pre-opening shopping party for a first look and a little deal hunting.

Rack took over the huge space of the former Bed, Bath & Beyond. Women’s clothing takes up the majority of the store, but there’s plenty for men + children. There’s a solid selection of beauty products and accessories, and the shoe section seemed endless.
A slideshow showing inside Nordstrom Rack, like a beauty section, shoe department, men's and women's clothing, and shoppers with bags

Editor Connor here. I brought my fashionista mom along for the pre-opening, and we left with one big tip: Expect long lines.

Photos by LALtoday

If you’ve never visited a Nordstrom Rack, here’s what to expect:
  • Marked-down prices on all items
  • Plenty of free parking — the entrance is right by a parking lot on the south side of Lakeside Village
  • Designer brands like Free People, Lilly Pulitzer, Eileen Fisher, Valentino, and Gucci
  • In-store pickup for online orders
Pro tip: The store opens at 9 a.m., but line up early. One lucky guest will win a $1,000 gift card at 8:45 a.m.

Asked

When do you plan on visiting Nordstrom Rack?


A. I’ll be there today
B. Not today, but soon
C. I’ll wait until the crowds die down
D. I don’t plan to visit
Skip or shop
Southeastern University

Events

Thursday, Oct. 23

Live at 5 Under the Arch Fashion Show | 5-7 p.m. | Babe’s Shoes & Apparel | Free+

Clay Class - Coil Owls | 5:30-7:30 p.m. | Picassoz Art Cafe | $40

Friday, Oct. 24

Pumpkins, Parades & Play | 3-5 p.m. | Little Lake Play | $10+

Trick-or-Treat Trail & Movie on the Lawn | 4 p.m. | Downtown Bartow | Free

Live Music | 5:30-8 p.m. | Bowen Yard, Winter Haven | Free+

Saturday, Oct. 25

Lakeland Horror Film Festival | 9 a.m.-11:55 p.m. | CMX Lakeside Village 18 & IMAX | $15+

Kava Crawl | 4:30-11 p.m. | Botanical Brewing Co. | Price of purchase

Swan City Improv | Times vary | Barter Box | $10

Sunday, Oct. 26

Candlelight: A Haunted Evening of Halloween Classics | 6:30 p.m. | Lake Mirror Auditorium | $36+
See our full events calendar
Feature your event here, or make a bigger splash

Health

Catch it early, treat it better

Presented by Lakeland Regional Health
A doctor at Lakeland Regional Health
Scheduling a breast cancer screening is quick + easy. | Photo courtesy of Lakeland Regional Health
Lakelanders, one of the best ways to discover cancer early is through regular breast cancer screenings.

For women over 40, mammograms should be scheduled annually. Women over 55 should schedule mammograms every two years.

When breast cancer is caught early, treatment is more effective and less invasive, and outcomes are better.

Read: Taking a little time for a screening now can make a big difference down the road.
Learn more about breast cancer screening + treatment

News Notes

Civic

The Lakeland Community Redevelopment Agency (CRA) is starting the “Restore the Core” initiative, in which it will update the plans for its Downtown, Midtown, and Dixieland districts. Meet with CRA officials and learn more about the initiative at an open house on Thursday, Nov. 6 at the RP Funding Center.

Development

Rack isn’t the only new addition coming to Lakeside Village. City commissioners approved an AC Hotel by Marriott near the roundabout by the Home2 Suites. Plans call for six stories and 130 rooms, but timelines are yet to be announced. (LkldNow)

Travel

Holiday travel, here we come. Starting in December, Avelo will add one more weekly flight on two routes. Travel to Grand Rapids, MI on Mondays, Fridays, and Saturdays, or catch a flight to Rochester, NY on Mondays, Wednesdays, and Fridays.

Biz

Concord Coffee is planning its second expansion, with plans to open a downtown Winter Haven location this winter. You don’t have to wait until then to try a cup. Find its original cafe + roastery in Dixieland — we recommend a hot carrot cake tea latte.

Edu

What do you think about Polk County Public Schools? Share your thoughts in a new, anonymous survey to help PCPS improve its services. It’s open to all students, employees, families, and community members.

Try This

Sometimes, you just need a good yell. Let it all out at “Scream Into The Void: A Collective Release at Swan Brewing” on Saturday, Nov. 22. Shop from local vendors and enjoy live music before things get loud during the cathartic group scream by Lake Wire at 9:15 p.m.

Community

Join Stride for Life on Wednesday, Oct. 29, 5-7 p.m. at Lakeside Village for a fun, community walk raising awareness about stroke prevention, recovery, and support. Enjoy health screenings, info tables, and interactive activities for all ages. Learn more.*

Stat

0%. That’s this trending card’s intro APR on balance transfers into 2027, allowing you an ingenious way to prioritize debt reduction. Plus, it even boasts up to $250 in bonuses. Learn more and apply.*

Shop

This doctor-recommended vibrator has been shown in independent studies to help heighten arousal and support natural lubrication, thanks to its bendable shape designed to stimulate all the right spots. Even better? Save 30% today.*

Older Adults

Are you taking advantage of all the savings offered to adults aged 50+? Check the list to help support your continued saving and wealth building.*

Civic

Mind if we borrow $10?

A vintage photo of a JCPenney store with a covered walkway connecting it to another building, surrounded by palm and oak trees.
JCPenney donated the building to the city in 1994, so Lakeland isn’t selling it at a loss. | Photo via Lakeland Public Library
In what could be considered the real estate deal of the century, Publix Super Markets will purchase the former JCPenney building and the Orange Street Garage from the City of Lakeland for just $10 each. Just think what else you could buy with a Hamilton (and consider if it compares to a whole building):
  • A chicken pot pie from Born & Bread
  • One day of parking at LAL airport
  • Tickets to tomorrow night’s double feature at the Polk Theatre
  • A Lakeland Manhattan cocktail during happy hour at the Terrace Grille
How did Publix get such a sweet deal on these properties? City officials say the option to purchase them for $10 was included in Publix’s original lease agreement in 1995 as a way to draw the biz to a barren downtown.

After paying for taxes and maintenance for the last 30 years, Publix is now ready to make it official, buying the building for the future technology campus that will occupy four downtown buildings.

The Buy

Save up to 70% on premier fall experiences with Groupon. New deals appear every day so you can discover your next “why-didn’t-we-do-this-sooner” at the click of a button.
Browse local deals for free

Games

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The fun doesn’t have to end here. After reading the newsletter, head over to our games page. Games refresh with new challenges every day at 6 a.m. from crossword puzzle to Sudoku to themed word search.
Let the games begin

The Wrap

If you’re intrigued by the story behind Publix’s big buy, you’ll love tonight’s lecture at the Kathleen Area Historic Society. Head to Heritage Park at 6:30 p.m. to learn about “The History of Downtown Lakeland Redevelopment, 1950-2000" from “Mr. Downtown” himself, Jim Edwards.
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